The development of the electric guitar certainly resulted in defining the sound of a generation or two in the twentieth century. The Fender Stratocaster first appeared in 1954, and continues to be one of the most recognisable guiltar shapes in the world. Today, the LEGO Group announces a new Ideas set, not sourced through the standard Submission/10000 votes pathway, but rather as an entry in last year’s LEGO Ideas ‘Music to Our Ears’ contest.
The model brings us a small scale version of the iconic Fender Stratocaster, as well as a fender Princetone Amplifier. There are elements to allow you to construct the body of the guitar in either black or red, as well as 6 string elements, and a Fender-LEGO Print fabric element. I love the way that the designers have replicated the silhouette of the instrument, while including details such as the tremolo arm, tuning pegs and pickups. Likewise, the use of grill tiles captures the texture of the cloth on the front of the amplifier. All packed into a model 31cm long, and 11cm wide.
The LEGO Ideas Fender Stratocaster set will be available from the 1st October 2021 from LEGO Stores and www.LEGO.com/Fender. It has 1074 pieces and has a recommended retail price of $99 / £99 / €99 / 159.99 AUD / 139.99 CAD.
Tune up and turn your amp up to 11 as the LEGO Group reveals
the new LEGO® Ideas Fender® Stratocaster® set
7th September 2021: The LEGO Group announces the new LEGO® Ideas Fender® Stratocaster™ set – created by LEGO Ideas fan designer Tomáš Letenay.
The iconic Fender® Stratocaster® guitar, famously played by music legends and emerging artists alike and the industry standard guitar sound for music across genres, has now been meticulously reimagined in LEGO bricks.
Whether you are an old school rock and roll fan, an indie rock, R&B or heavy metal lover or just passionate about music, the LEGO model of the 1970s Fender Stratocaster is sure to be a crowd pleaser and includes the option to either build a red or black version of the iconic guitar.
The guitar features six strings, poseable tuning pegs and a tremolo arm for all the distortion you can handle. Plus, there is also a folding display stand, and an accompanying foot pedal and amp. The amplifier’s back and top covers can also be removed to show its inner speaker code, wiring and intricate details such as the tubes, speaker and motherboard.
Tomáš Letenay, a fan designer from Slovakia, originally entered the design into the LEGO Ideas Music to Our Ears competition, but the reviews board at the LEGO Group loved the creation so much they commissioned it. Speaking about the design, Tomáš commented, “I used to play electric guitar when I was a teenager and I always dreamed of owning a Fender Stratocaster – but I could never afford it. The competition on LEGO Ideas gave me the chance to create it in LEGO bricks. The Stratocaster was my gateway into music and I love seeing my LEGO design with the stand. I am hoping that other guitar fans get as much joy out of building it as I have.”
Discussing why the LEGO Ideas team chose Tomáš’ design, Federico Begher, VP of Global Marketing at the LEGO Group said, “The Fender Stratocaster guitar is iconic and has been at the heart of so many incredible songs over the years. We know many of our fans are passionate about music and we hope they enjoy the attention to detail in the not only guitar but also the accessories, such as the strap and the amp.”
One of the most influential electric guitars in all of music history, the Fender Stratocaster is a sleek, optimally functional instrument that was developed with the direct feedback of many artists. Built to accommodate the needs of all players from beginners to hobbyists to the greatest guitar legends of all time, the Stratocaster is nothing short of iconic. Since its inception in 1954, the Stratocaster has cemented its position at the top of the guitar chain with its contoured body being synonymous with electric guitars themselves.
“The Fender Stratocaster was designed to help artists unlock their creativity, and decades later, the model continues to pioneer the future of guitar playing with its distinct sound and undeniable impact on popular music,” said Richard Bussey, VP, Accessories, Lifestyle and Licensing. “As the Stratocaster has developed a cult following through the years, so has the LEGO Group. Bringing these two brands together marks an iconic musical moment for a passionate group of guitar and LEGO brick lovers.”
The LEGO Ideas Fender Stratocaster set will be available from the 1st October 2021 from LEGO Stores and www.LEGO.com/Fender recommended retail price of $99 / £99 / €99 / 159.99 AUD / 139.99 CAD.
The Fender Stratocaster is an iconic instrument, and will appeal to a new group of latent AFOLs, waiting for a set that will bring them back to their childhood love. Couple it with that sense of nostalgia for the musicians you listened to growing up, and it is sure to bring a new group of fans to the hobby.
This adds to the collection of ‘real world’ objects released this year through LEGO Ideas and other themes, including the Harry Potter Icons; Ideas Typewriter; the Botanicals sets and the Adidas Superstar. this theory was put forward by my co-host of the Extra Pieces Podcast – Jay Ong earlier in the year, and appears to be a recurring theme in 2021.
What do you think of this latest ideas set? A must have? An abberation in the process? Something to draw a friend into LEGO? Why not post you comments below, and until next time,