21328 LEGO IDEAS Seinfeld Announced. Not That There’s Anything Wrong With That.

Today marks the anniversary of the first episode of Seinfeld going to air in 1989. This show about nothing in particular set the standard for sitcoms in the 1990’s, although, like Friends, it has dated, but maintains a loyal following.

The set, based on Brent Waller’s LEGO Ideas submission will be released later this month to VIPs, and essentially incorporates the studio set for Jerry’s Apartment, as well as the stage of the comedy club where the iconic opening and closing monologues took place.

Set 21328 has 1326 pieces, 5 minifigures and is priced at €79.99 / $USD79.99 / £69.99/ 129.99 AUD/ 109.99 CAD

All of the main cast are here: Jerry, with a classic mullet hair piece, George, Elaine Kramer – bringing us the hair element that was introduced in Every One is Awesome, originally in bright blue. Here is can be seen in a much more… traditional colour. We also have Newman, with slightly different eyebrow colouring compared to Wayne Knight’s appearance as Dennis Nedry in The Jurassic Park T. Rex Rampage.

There are so many nods to different episodes of the series in the fridge decorations (yada, yada,yada) , as well as a picture of a Porsche on a wall – a nod to Real Life Jerry’s collection of the marque.

And lets not forget the studio lights, explaining just why the room is opened up as much as it is.

Fans of classic 90s sitcom Seinfeld can now recreate some of the most iconic scenes from the series with the new LEGO® Ideas Seinfeld set from the LEGO Group. Featuring Jerry Seinfeld’s apartment, a buildable stage for the stand-up comic and a Festivus pole the set inspires builders to relive the most classic moments from the series.

The highly anticipated set was created by LEGO fan Brent Waller, from Brisbane, Australia, via his submission on the LEGO Ideas® platform, a LEGO initiative that takes new ideas that have been imagined and voted for by fans and turns them into reality.

So, whether you want to re-enact the Story of Festivus, the Wallet Scene or the Fix Up, the set’s intricate props and features transport you directly back to New York in the 90s, enabling you to create your very own Show About Nothing in brick form.

LEGO fan designer, Brent, who is the co-founder of a video games company, loved LEGO as a kid but was re-introduced to it as an adult and combined with his skill as a 3D artist he set about designing his own LEGO creations – including creating the Seinfeld set. Talking about the design, Brent said, “I loved Seinfeld in the 90s and recently re-watched them all. I thought it was a travesty that a LEGO Seinfeld set didn’t exist so I made an effort to resolve that and make the best rendition of Jerry’s Apartment and the gang that I could. The biggest challenge was trying to cram as much detail from the show into the kitchen, all the cupboards, items in the cupboard and on the bench-tops. But I am very proud of how it turned out.”

Some of the instantly recognisable features include: the kitchen with buildable counter, fridge, microwave, oven and more; living room with a sofa; tables; an office; a buildable stage for stand-up comedian Jerry and a Festivus pole, collectively inspiring memories of comical moments from the show’s 180 episodes!

The set features 5 minifigures inspired by the iconic main characters and one notable postal worker from the show; Jerry Seinfeld, George Costanza, Cosmo Kramer, Elaine Benes and Newman are all included decked out in iconic 90s outfits.

Federico Begher, VP of Global Marketing at The LEGO Group commented, “The LEGO Ideas platform is a great way for fans to share their ideas with us and their passion for a particular theme. Not only did Brent have a personal desire to create this build, other fans agree and he gained the necessary 10,000 community votes needed for us to consider creating it into a product.

Seinfeld is a classic sit-com and a cultural icon that was huge in the 90s and still stands the test of time today. The combination of the quirky characters and the nostalgia of the show is the perfect fit for LEGO and when we saw the concept we just knew we had to make it. I am so excited to see how this has been brought this to life in LEGO form and the attention to detail from the furniture to some of the minifigures accessories.”

LEGO® Ideas Seinfeld set is available for LEGO VIP members from 21st July and for all from LEGO Stores from 1st August, 2021 at the recommended retail price of €79.99 / $USD79.99 / £69.99/ 129.99 AUD/ 109.99 CAD

LEGO Ideas Seinfeld will be available on 21st July. Will it make it into your collection?

It would seem that we now have a ‘sitcom set’ stream well and truly entrenched in LEGO Ideas: we have had Big Bang Theory, Friends, More Friends and now Seinfeld. The format works well for LEGO Play – having an opened up area to set your figures up in, but will it wear a little thin with time?

Are you looking forward to getting this set? What other sitcoms would you like to see make the transition to LEGO set? Why not leave your comments below and, until next time,

Play Well!

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