This last week or so, we have been counting down to the LEGO Group’s 90th anniversary. Today, we have reached the 10th of August 2022, and the LEGO Group are celebrating! After looking over the last 90 years, I thought we might take a moment to speculate about the directions that the company might take in the future.

It is speculation

Some will be exciting

Some will be mundane

Some will, quite possibly, be terrifying to us.