LEGO Ideas X Bricklink Designer Program

Revamped AFOL Designers Program To Give Rejected LEGO® Ideas Submissions A Second Chance At Realisation.

Over the years that the LEGO® Ideas program has been operating, there have been many models that have made the grade to become official LEGO sets, but even many more that have not. During the course of 2020, there has been a record number of submissions to the crowdsourcing platform, and more submissions have been reaching the 10,000 vote threshold for more formal consideration to become official LEGO Sets.

Today, the team are excited to announce a program in conjunction with secondary market place Bricklink, giving some of the unapproved submissions to get a new lease on life:

Appearing on the LEGO Ideas Blog today, the program looks to reach out to the creators of LEGO IDEAS submissions that were ultimately rejected, with a view to developing their designs further for for the AFOL Designer Program. A Pilot of the AFOL Designer Program was run by Bricklink in 2018-2019, and resulted in 11 sets being crowdfunded by the community, and released by Bricklink, as part of the celebration of 60 years of the LEGO Brick. Unfortunately, Ideas that involve 3rd party IP, and others that will not be able to be realised will not move forward to the crowd funding stage. It is anticipated that designers be approached in January 2021 about taking part in this program.

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Questions About the LEGO Group’s Acquisition of Bricklink? Now’s the time to ask.

Since the LEGO Group announced their acquisition of Bricklink, lots of questions have come up. From availability of recalled sets and elements for safety reasons, through to concerns about controlling the primary and secondary markets, and implications for sellers and buyers, questions continue to surface.

Chief Marketing Officer, Julia Goldin, has announced an ‘Ask Me Anything’ (AMA) over on the Bricklink forums, giving community members the chance to ask questions about the acquisition. You can find the link here. You will need to be logged into Bricklink to add to the AMA.

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The LEGO Group Buys Out BrickLink.

No, it is not April the 1st!

When I attended my first LEGO®️ Fan show as an adult, a little over 10 years ago, I discovered two things: One was that it was OK to be both an adult, and a fan of LEGO. The other was that I could find almost any set or element from the past or present at a online marketplace called Bricklink.

Bricklink has been one of the resources that has enabled hundreds of thousands of LEGO fans to realise their creative vision, through providing access to the widest palette of parts. And for some, it has also allowed people to recoup some of the costs incurred with purchasing sets for specific elements, by selling on leftover elements. And then there are the ongoing ways that Bricklink has set out to value add for AFOLS: MOC Shop, Stud.io and the AFOL Designer Program. Bricklink has managed to fill many of the gaps left behind by LEGO, through vintage sets, obsolete parts and por ongoing support for LDD software.

In recent years, LEGO have also become more engaged with Bricklink, with the AFOL Designer Program recently delivering some amazing sets, designed by members of the AFOL community.

And then today, we hear the most incredible news coming out of Billund…

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