We Stress Test the New ‘In Box’ Paper Bags

At the recent Recognised LEGO® Fan Media Days, we were treated to a presentation by the sustainability team with regard to progress being made on their various programs. The first part if the presentation was from Therese Noorlander, Senior Director of Sustainability Engagement. She spoke about some of the history of sustainability withing the LEGO Group – taking it back to the the Great Yo-Yo Craze of the 1930s: when the craze ended, leaving the company with boxes of unsold yo-yos, they were cut in half and used as wheels for toy wooden trucks, through to the ongoing research with regard to finding a sustainable material to use for plastic bricks. Most of this information has been published previously, and can be found on the LEGO Group’s sustainability website.
However, some of the most exciting news, not previously covered elsewhere, came from Anne Boye Møller, who for the past four years has been the Project Lead for the sustainable prepack. She works with a team based in Denmark and the Czech Republic and was proud to announce that the first generation packing lines are ready to go, and some of the first SKUs(sets) have been packed using these paper bags.

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LEGO® Plants to go Green in 2018

img_0048The LEGO Group today announced that the production of sustainable LEGO® elements, from plant based plastics, has begun.  Sourced from sugarcane, these elements include leaves, trees and bushes.

In 2015, the company began investing 1 Billion DKK in its source for sustainable materials and packaging, including a search for appropriate plastics that were sourced from non-oil based sources.

The first of the sustainable elements are made from polyethylene. This soft and durable plastic, based on sugarcane,  has the same characteristics as the conventional plastics. Indeed these elements have been made of polyethylene, from non sustainable sources, for years and currently account for 1-2% of the total number of plastic elements produced by the LEGO Group.   Continue reading